American Airlines needed a way to promote their partnership network, the oneworld alliance. With this alliance travelers can use multiple airlines to get to their destinations. We created a concept called "This Time Tomorrow" that allowed travelers to see where they could be in the world at this exact time tomorrow using the advantage of the alliance. Users were able to see not only what airlines they could years to get there, but I also discover details about their destination.
The project is one of the most successful promotions to date for American Airlines.
